How to Attract Product Reviews for Your Website

If you have a website that sells one product or the other, getting product reviews from your customers will definitely be one of your headaches. This is because 79% of your potential customers will look for reviews before making a purchase. As a result of this, you should formulate strategies that will ensure that customers leave feedback on products they have purchased. Here are some ways to go about it.

It is an eternal truth that people tend to participate in activities with opportunities of being rewarded, hence, offering incentives to customers for leaving reviews will encourage them to leave feedback on products purchased. It can be in form of discount on subsequent purchase, freebies, shopping points, gift certificates and so on. You can also appeal to them to leave comments because there are some people who are compelled more by self-sacrifice than by incentives.

Furthermore, design your site in such a way that it will be easy for customers to provide reviews. Let the review form be easy and simple to fill, and provide fields that they can easily supply answers to. After every purchase, endeavor to follow up with a customer through email until he/she provides a feedback. However, do not seize that opportunity to resort into spamming because it can damage your reputation. After about 2 to 3 emails on that subject, it is better to stop further emails so that you don’t offend your customers.

In addition, endeavor to provide qualitative service to your customers so that many of them will be willing to drop reviews. Even though you can’t satisfy everybody due to human error, strive to satisfy majority of them so that they will be eager to leave positive feedback. Remember that unhappy customers can actually damage your reputation by leaving negative reviews, so, do all you can to offer qualitative service.

Forming a group of product testers can also fetch you a quite number of positive reviews for your products. Invite some of your customers into this group and you have gotten for yourself regular reviewers. Identify customers with great influence and invite them to be your regular reviewers. You can offer them some incentives because your business stands to gain a lot from the good reports they write about your products.

Let your products be of high quality or else your review page will be full of negative comments, and if you think you can over-moderate it, internet users know third party review sites where they can get unbiased comments. Consequently, quality should be your watchword and you will experience sales beyond your expectation.

Internet Marketing Product Reviews – Thinking on Shopping and Product Reviews and Internet Marketing

How can you tell when an online Internet Marketing Review is legitimate or not? Just because someone says that a certain software is the best one to make you a million dollars does not mean it is. After all, most of the Internet marketing product review sites allow people to post using “fake names” or handles, like Starlifter7 or WookieMan or some such non-sense.

How can you tell if the person is not reviewing their own product or engaging in the ultimate form of “buzz marketing” tactics, which by the way is now illegal says the FTC, as it is just another form of hype or false and misleading advertising. So, while I have you here reading this article, let me discuss the actual websites that do “Internet Product Reviews” and explain what I have found.

First, when someone tells you that they made a million dollars and they are going to sell you their secret formula, a word to the wise. If they were making a million dollars using their methods, why on Earth would they share it with you, as they could easily double their efforts to make two-million or triple their efforts to make three. See that point? You should.

Second, if a person does not leave their name, then their book review, software review, product review or business opportunity review cannot be taken as 100% factual, and you ought to know by now that you cannot believe everything you read on the Internet – ever heard the famous quote:

You can believe none of what you hear, half of what you read and most of what you see”

Well, where does that leave us on the Internet? In that you are reading it, so that takes it down to 50% legit right there, and those are not good odds when you are reading online product reviews about internet marketing products in some shopping and product review website, no matter how legit the actual site is. Because it’s the actual review from the so-called or pretenda-consumer that you are reading.

Third, often competitors will go online and trash products and write up reviews claiming faulty products, bad service, poor delivery, or simply bad mouth the product. Well, obviously that happens too. All in all, I’d give the internet product reviews and overall rating of 30% factual, and to me that just is not worthy of my risk. So, if you like me go online before you buy, consider that what you are reading is not necessarily the real deal, the whole truth or written by some consumer god. Think on this.

A Hair Loss Product Review Made Easy

Hair loss products have flooded the market these days. Even when you are just trying to do your grocery shopping, you can find hair loss products on a few isles. But with all this over saturation of hair products it can be hard to know what you should pick. You want to make sure that you get a product that will give you the best results yet fit into your budget. You know going with the most expensive product does not mean it is the best, but the cheapest may leave you feeling like you got what you paid for. This is where it comes in handy to do a hair product review before you buy.

Before you buy just about any product, you rationalize the purchase in your mind. You ask yourself how you would use the product, how it would improve your life and is it really worth the money. It is especially important to do a hair product review before making a decision on your hair product. The first thing you need to consider when buying a hair loss product is if it will treat the type of hair loss you suffer from. There are many different types of loss of hair, caused by very different reasons. If you decide to go with a product not intended to treat your specific hair loss problem you will be disappointed. You will wonder why you got little, if any results. This could even cause you to write a bad review of this product, which may actually be very good at treating hair loss for the type it was designed to treat.

Once you know if this product will treat your hair loss problem, you need to think about if this is really something you are going to be able to do. Consider the fact that with most hair treatments, once you stop taking them, your hair loss problems go right back to where they were. So make sure this is a product you will be fine with for the rest of your life. Consider your other options. You can choose from pills, creams, lotions and sprays for your scalp, even laser therapy products.

You also want to make sure that part of your hair loss product review includes doing your homework on the product you plan to use. It is good to look at as many reviews on the product you are looking to use as you can get your hands on. This will really give you knowledge on whether or not this product would be a good fit for you. You should consider the side effects that may be caused by the product and any risks involved. You should also discuss the treatment plan you want to use with your doctor and see what he or she thinks. They will be able to tell you if this is a good idea for you and if not, recommend something that is a better fit for your hair loss needs.

Clues to Help You Chose Between Product Review Websites – A Lesson in Internet Shopping

For this example, let’s assume that you wish to learn to play the piano, and are searching the Internet for information. You will find many choices and many review sites which discuss even more choices. Your analysis process should include all of the points(clues) discussed here. This article is more about the selection process than the product or vendor.

In case you didn’t realize it, the typical Internet Product Review site will likely steer you to the product which nets them the highest commission. Shocked? Don’t be – this is absolutely normal marketing in every aspect of life. It’s all about maximizing their profit. However, and fortunately, not everyone does this. There are some obvious and some subtle clues which will help you decide who to trust, especially shopping on the Internet. Don’t be fearful – be informed. Read on.

Been shopping in town lately? Dealt with any commissioned sales folks lately? How about those, oh so helpful folks who keep asking if you found everything, and or, do you want to super size your order? Trying to maximize the store’s profit really is normal and widely practiced. Nothing to be concerned about yet.

Speaking of commissions – In all Internet purchases, the seller, also known as the vendor, pays the salesperson (known as an affiliate or associate) a small commission. The lowest is about four (4.0) percent. The price to the buyer doesn’t change – it costs the same where ever you go. (The price can vary a tiny bit in the physical product areas, for example – keyboards and pianos. This is due to volume wholesale purchasing and distribution costs. The sales commission doesn’t factor in this.)

The commission usually automatically goes to the last affiliate site you visited before you clicked through to the product detail / sales page and made a purchase. This is tracked automatically by the computers with little chunks of data called “temporary cookies.” The vendors who transmit the cookies to your computer explain it all on their privacy or terms and conditions web pages. It is nothing to be concerned about. It’s very normal and business like. Most people have never actually read these pages.

So, the Big Question – what distinguishes a trustworthy product review site of any flavor? Listed here are critical clues. Some are more obvious than others – all are worthy of your consideration.

  • First and foremost is your gut level comfort level as you look over a site.
  • Can you identify a human with an address and contact information?
  • Does the reviewer discuss any negative aspects of the product? Few products are so wonderful that nothing negative can be found and pointed out to you, the shopper and possible customer.
  • Does the review include information and opinions not found on the vendor’s site? (All reviews where the reviewer is an affiliate for the vendor will have links for you to click on, taking you directly to the vendor’s site. Perfectly normal and to be expected.) In case you never thought about it, consider this: Vendor’s love affiliates – they are outside non-employees with no benefits, etc. who get a tiny reward (called a commission) only after a sale occurs. If no new information is on the review site, could well be that an actual review did not take place. Major clue.
  • Study the information provided, validate the customer testimonials if possible, and make your own decision. Use your normal decision making process. For example, I personally read the testimonials very carefully when researching products. Do they sound authentic – not made up. Can they be verified? Will the seller provide you contact details if asked? This is rare, but sometimes occurs.
  • Frequently digital download products are sold with 100 percent money back guarantees. The full details are always part of the information / sales letter. They are commonly placed right at the bottom end, right after the price information. Guarantees are always a very important part of the purchasing decision. Another clue to trustworthiness. Doesn’t matter on review sites – but it does matter on the vendor’s site.
  • A good reviewer owns many, but not necessarily all of the products he reviews. When you are are deciding, remember to keep in mind what your situation is (your own wants, needs, desires, etc.) It’s about building trust and confidence. Do you feel pressured? Another major clue.

So, after lots of searching and looking at several – many websites and competing products, let’s assume you have made a product selection decision and are ready to buy. Please consider giving a vote of confidence to the affiliate review site that actually provided you with useful information. Please go back to that review site just before making the actual purchase. That is what triggers that ‘cookie’ thingy I mentioned earlier. And that results in that small commission we talked about. And that is what motivates affiliates to produce meaningful review sites.

I trust that I have enlightened you a bit. Shopping on the Internet is quite safe, especially if you pay attention to the clues. As always, the final choice is yours. Now you know more about how to sort through all the choices and chose the best product for you.

When you find the right one for you, you can purchase it right away. (Remember that often the best product does in fact, cost more. Also normal.) No waiting – parking – standing in line – all the joys of Internet shopping. Fear not – Enjoy.